Good HBR article on LEGO and girls: LEGO’s Girl Problem Starts with Management, depressing conclusion:
"Don’t hold your breath, though. Despite its first-day sold-out success, LEGO has decided not to continue the Research Institute line. It was only a “limited edition.” So girls, back to the pool. The guys in this boardroom don’t seem to want to give you any ideas… let alone seats at the table."
- LEGO, now for Girls
- Go-arounds: LEGO and Legislative Service
- Three reasons the dream of a robot companion isn't over